Documentation

De Flow AI is a privacy-first AI platform that provides AI-powered analytics and automation tools for businesses, helping them make data-driven decisions and optimize their operations without using facial recognition.

De Flow AI makes onboarding fast and easy. Sign up on our website, and our team will guide you through the setup process with our camera-agnostic SaaS solution that offers personalized onboarding to ensure you get the most out of our platform.

De Flow AI enhances retail analytics through AI video analytics that identify patterns and trends in customer behavior. Our privacy-first AI platform processes vast amounts of data from multiple sources without facial recognition, providing real-time retail data insights that help retailers make data-driven decisions.

It works with cameras that expose a standard ONVIF or RTSP stream, which is what most modern IP cameras do. That is a protocol question, not a brand question — so rather than take a compatibility list on faith, check whether your specific models and firmware expose one of those streams. Cameras that do not are the ones to identify early, because that is the part no software can fix.

Resolution matters less than most people expect — the constraint is what the camera can see. A standard HD IP camera aimed at the transaction area is more useful than a 4K camera looking down an aisle, because the events worth reviewing happen at the till and at the exit. Before comparing specifications, check where your existing cameras are actually pointed.

Yes, De Flow AI provides robust API services for seamless integration with most modern POS and ERP systems. This allows us to correlate transaction data with video analytics to provide deeper retail data insights, for example in identifying fraudulent activities like voided receipts or sweethearting.

Yes! De Flow AI offers integrations with popular tools and platforms as a camera-agnostic SaaS solution. Our system allows for custom integrations with your existing systems through our internal API services, making onboarding fast and seamless.

De Flow AI is a 100% cloud-based SaaS solution. This means there is no need for expensive on-premise servers or hardware. Our cloud architecture ensures scalability, reliability, and allows you to access your dashboard and insights from anywhere with an internet connection.

Absolutely. Our platform is built to scale and supports multi-store operations. You can monitor and manage all your locations from a single, centralized dashboard, compare performance between stores, and apply consistent operational standards across your entire retail chain.

De Flow AI is a 100% SaaS, camera-agnostic platform requiring no on-premise hardware. Our solution works with any modern browser and integrates with your existing infrastructure, including API connections to your POS/ERP systems, making fast onboarding possible with minimal technical requirements.

It depends on things you can check before you ask us. Whether your cameras already expose a standard ONVIF or RTSP stream, whether they are positioned to see what you want analysed rather than only the aisle, whether your POS can export exceptions with reliable timestamps, and whether someone on your side owns reviewing what the system flags. Where those are already true the work is configuration; where they are not, the honest answer is that the camera and POS work comes first and it is not ours to schedule.

No, our system is designed to be user-friendly and requires no specialized technical staff on-site. The dashboard is intuitive, and our team handles all the complex setup and maintenance remotely. We provide full training and ongoing support to ensure your team can easily use the platform.

While a stable internet connection is required for real-time alerts and dashboard access, many modern IP cameras have local storage capabilities. They can record footage locally during an outage and upload it to our cloud once the connection is restored, minimizing data loss.

Our system includes health monitoring for connected devices. If a camera goes offline or stops transmitting data, you will receive an automated alert so you can address the issue promptly, ensuring continuous coverage and system reliability.

De Flow AI provides 24/7 email support for all customers, with additional phone and dedicated support options for business and enterprise plans using our privacy-first AI platform.

We do not publish a single accuracy figure, and you should be sceptical of vendors who do. Detection quality for a vision system is not one number: it varies with camera placement and angle, lighting, how visually distinct your packaging is, how crowded the store gets, and which event you are asking about — an empty shelf facing and a scan avoidance at a self-checkout are different problems with different error profiles. What is meaningful is a measurement on your own footage, over an agreed period, against events you have confirmed independently. That is what we would set up before you commit to anything.

Yes. Our AI models are trained on vast datasets to recognize specific patterns of behavior associated with theft, fraud, or operational inefficiencies. The system is designed to differentiate these from normal shopping activities, which helps to reduce false positives and focus your attention on genuine incidents.

Yes, our platform provides real-time alerts for critical events. You can configure notifications to be sent via email, SMS, or through our dashboard, allowing your team to respond immediately to incidents like potential theft at self-checkout or long queues forming.

Yes, the system allows for customization of alert thresholds. For example, you can set the number of people in a queue that triggers a "long queue" alert. This flexibility allows you to tailor the system to the specific operational needs of your store.

No. As a privacy-first AI platform, De Flow AI explicitly does NOT use facial recognition technology. Our system analyzes movement, patterns, and objects without identifying individuals. We are committed to protecting consumer privacy while delivering powerful analytics.

De Flow AI is designed as a GDPR compliant, privacy-first AI platform that uses no facial recognition. We implement data anonymization techniques, role-based access controls with multi-factor authentication, detailed audit logs, and provide data retention controls to ensure your retail data insights remain secure and compliant.

De Flow AI takes security seriously as a GDPR compliant service. Your data is encrypted both in transit and at rest, and we comply with industry standards for data protection and privacy, ensuring your sensitive information remains protected.

Our pricing is based on a SaaS subscription model and depends on factors like the number of stores, cameras, and the specific features you need. We offer different tiers to suit businesses of all sizes. Please contact our sales team for a custom quote tailored to your needs.

Yes, our primary business model is SaaS (Software-as-a-Service). This provides you with continuous access to the latest features, updates, and support for a predictable monthly or annual fee, without the large upfront capital expenditure of traditional systems.

Our standard plans typically include onboarding and setup as part of the subscription. For complex, enterprise-level integrations that require significant custom development, a one-time setup fee may apply. This will be clearly outlined in your proposal.

We offer paid pilot programs for qualified businesses. This allows you to test the full capabilities of our platform in your own environment and measure the ROI before committing to a full-scale deployment. Contact us to discuss if a pilot program is right for you.

We do not publish an ROI range, because any honest figure depends entirely on your starting point — and yours is measurable before you buy anything. The inputs are your current shrink rate, how much of it is already explained by documented breakage and adjustments, your labour cost for manual shelf and exception checks, and your till-exception review volume. Measure those first; then any change has something to be judged against. Anyone quoting you a percentage without seeing those numbers is quoting a brochure.

Yes, our platform includes a powerful reporting module. You can generate standard reports on metrics like customer traffic, queue lengths, and fraud incidents. For enterprise clients, we offer capabilities to build and schedule custom reports tailored to your specific KPIs.

De Flow AI is built for retailers of any size, from single-store boutiques to multi-location chains, and we run paid pilot programs so you can validate results in your own environment before a full rollout. Please visit our solutions page or contact sales to see how the platform applies to your business.