De Flow AI is an AI-powered retail analytics platform that helps retailers prevent loss, improve customer experience, and gain operational insights using advanced computer vision and artificial intelligence technology.

How does AI help with retail loss prevention?

AI analyzes video feeds and POS data in real-time to detect suspicious behavior, self-checkout fraud, and inventory shrinkage. It identifies patterns that human observers might miss, reducing retail losses by up to 30%.

What types of retail businesses can use De Flow AI?

De Flow AI serves all retail formats including supermarkets, department stores, convenience stores, and specialty retailers. The platform is especially effective for businesses with self-checkout systems, high-value merchandise, or high foot traffic.

The True Cost of Retail Crime to UK High Streets — and the ROI of AI Loss Prevention

It’s more than the stolen goods

The headline is £2.2bn in theft (BRC) — but the true cost includes security spend, damaged stock, staff turnover from abuse, lost sales behind locked cabinets, and stores closing on struggling high streets.

The ROI case

Loss-prevention AI is among the fastest-payback retail investments: retailers commonly report payback within months once cameras, edge compute and POS data are linked. Even a modest cut in shrink on a multi-store estate funds the system many times over.

Annual sales	Shrink at 1.5%	Cut to 1.0% saves
£2m	£30,000	£10,000/yr
£10m	£150,000	£50,000/yr

Measure it, don’t guess

De Flow AI’s analytics track shrink and ROI in real time, so the business case proves itself. Book a demo to model the numbers for your estate.

Cut Shrink in Your UK Stores

See how De Flow AI's computer-vision loss prevention spots theft, fraud and risky behaviour in real time — and pays for itself within months.

Book a Demo