De Flow AI is an AI-powered retail analytics platform that helps retailers prevent loss, improve customer experience, and gain operational insights using advanced computer vision and artificial intelligence technology.

How does AI help with retail loss prevention?

AI analyzes video feeds and POS data in real-time to detect suspicious behavior, self-checkout fraud, and inventory shrinkage. It identifies patterns that human observers might miss, reducing retail losses by up to 30%.

What types of retail businesses can use De Flow AI?

De Flow AI serves all retail formats including supermarkets, department stores, convenience stores, and specialty retailers. The platform is especially effective for businesses with self-checkout systems, high-value merchandise, or high foot traffic.

Protecting Shop Workers: Cutting the 1,600+ Daily Assaults on UK Retail Staff

A safety crisis, not just a loss problem

Abuse and assault against UK retail workers now averages 1,617 incidents per day, per 2026 UK retail-crime data — a figure the union USDAW has campaigned on for years.

Where escalation begins

Most flashpoints follow a predictable arc: a challenged shoplifter, a refused sale, or a crowd forming at a single till. The danger is that staff often realise too late.

Early warning changes the outcome

De Flow AI’s real-time alerts can notify a manager the moment a high-risk pattern appears — aggression posture, a known repeat offender, or a gathering — so a colleague can step in, de-escalate, or call for support before anyone is hurt. Pair with loss prevention so safety and shrink are handled together.

Cut Shrink in Your UK Stores

See how De Flow AI's computer-vision loss prevention spots theft, fraud and risky behaviour in real time — and pays for itself within months.

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