De Flow AI is an AI-powered retail analytics platform that helps retailers prevent loss, improve customer experience, and gain operational insights using advanced computer vision and artificial intelligence technology.

How does AI help with retail loss prevention?

AI analyzes video feeds and POS data in real-time to detect suspicious behavior, self-checkout fraud, and inventory shrinkage. It identifies patterns that human observers might miss, reducing retail losses by up to 30%.

What types of retail businesses can use De Flow AI?

De Flow AI serves all retail formats including supermarkets, department stores, convenience stores, and specialty retailers. The platform is especially effective for businesses with self-checkout systems, high-value merchandise, or high foot traffic.

Cost-of-Living and Shoplifting: What the 2026 UK Retail-Crime Data Shows

A driver the data keeps pointing to

Analysts repeatedly link rising UK theft to the cost-of-living squeeze, alongside self-checkout growth and organised crime (Vista, Deloitte UK).

Why a heavy-handed response backfires

Locking everything away and confronting every shopper damages footfall, sales and staff safety. The goal is proportionate, evidence-led intervention — not friction for the honest majority.

Target effort where loss actually happens

De Flow AI’s analytics reveal the specific hours, lanes and lines driving most loss, so limited staff time is spent where it changes the outcome — backed by real-time alerts when it counts.

Cut Shrink in Your UK Stores

See how De Flow AI's computer-vision loss prevention spots theft, fraud and risky behaviour in real time — and pays for itself within months.

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